Data Protection

Data protection

Unless otherwise stated, the provision of your personal information is neither required by law nor by contract nor required to conclude a contract. You are not required to provide the data. A non-provisioning has no consequences. This applies only insofar as no other information is given in the subsequent processing operations.
"Personal Data" means any information relating to an identified or identifiable natural person.

Server log files
You can visit our websites without giving any personal information. Every time you access our website, usage data is transmitted through your Internet browser and stored in log data (server log files). This stored data includes e.g. Name of the called page, date and time of the call, amount of data transferred and the requesting provider. These data are used solely to ensure trouble-free operation of our website and to improve our offer. An assignment of this data to a specific person is not possible.

Collection and processing by using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only in the scope provided by you. The data processing serves the purpose of establishing contact. By submitting your message, you consent to the processing of the transmitted data. Processing is based on art. 6 (1) lit. a GDPR (General Data Protection Regulation) with your consent.
You may revoke your consent at any time by notifying us without affecting the legality of the processing on the basis of the consent to revocation. We only use your e-mail address to process your request. Your data will then be deleted, unless you have consented to the further processing and use.

Using Google reCAPTCHA
We use the reCAPTCHA service provided by Google Inc. on our website (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). The query is for the purpose of distinguishing whether the input is by a human or automated, machine processing. The query includes the sending of the IP address and any other data required by Google for the reCAPTCHA service to Google. For this purpose, your input will be transmitted to Google and used there. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of this service. The IP address sent by your browser as part of reCaptcha will not be merged with other data provided by Google. If necessary, your data will also be transmitted to the USA. For data transfers to the US, there is an adequacy decision of the European Commission, the "Privacy Shield". Google participates in the "Privacy Shield" and has submitted to the specifications. By pressing the query, you consent to the processing of your data. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent to revocation.
For more information on Google reCAPTCHA and its privacy policy, visit: https://policies.google.com/privacy

Collection, processing and use of personal data for orders
When ordering, we collect and use your personal data only to the extent necessary to fulfill and process your order and to process your requests. The provision of the data is required for the conclusion of the contract. Non-provisioning means that no contract can be concluded. Processing is based on Art. 6 (1) lit. b GDPR and is required to fulfill a contract with you. A transfer of your data to third parties without your express consent is not. Excluded from this are only our service partners, which we need to process the contractual relationship or service providers of which we serve in the context of a processing order. In addition to the recipients named in the respective clauses of this privacy policy, these include, for example, recipients of the following categories: shipping service providers, payment service providers, merchandise management service providers, order processing service providers, web hosting providers, IT service providers and dropshipping retailers. In all cases, we strictly adhere to the legal requirements. The amount of data transmission is limited to a minimum.
 
Use of the e-mail address for sending newsletters
Regardless of the contract, we use your e-mail address solely for our own advertising purposes to send you newsletters, if you have expressly consented to this. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You may revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until your revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.

Your data will be passed on to a service provider for e-mail marketing as part of order processing. A transfer to other third parties does not take place.

Your data will be transmitted to a third country for which there is an adequacy decision by the European Commission.

Use of the e-mail address for sending direct marketing
We use your e-mail address, which we obtained in connection with the sale of a good or service, for the electronic transmission of advertising for own goods or services, which are similar to those, which you already acquired with us, as far as this use did not contradict. The provision of the e-mail address is required for the conclusion of the contract. Non-provisioning means that no contract can be concluded. Processing is based on Art. 6 (1) lit. f GDPR from the legitimate interest in direct mail. You may object to this use of your e-mail address at any time by notifying us. The contact details for the exercise of the contradiction can be found in the imprintYou can also use the dedicated link in the promotional e-mail. There are no other costs than the transmission costs according to the basic rate.

Use of an external merchandise management system
We use a merchandise management system as part of order processing for contract execution. Your personal data collected during the order process will be used for this purpose and transmitted to Shopify.

Use of PayPal
All PayPal transactions are subject to the PayPal Privacy Policy. These can be found at https://www.paypal.com/webapps/mpp/ua/privacy-prev?locale.x=en_US

Cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or the Internet browser on the computer system of a user. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is reopened. We use cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and offer you services. Some features of our website can not be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page break.

In addition, we use cookies on our website for the purpose of enabling an analysis of the surfing behavior of our site visitors.

Furthermore, we use cookies for the purpose of subsequently addressing site visitors on other websites with targeted, interest-based advertising.

Processing is based on § 15 (3) TMG and Art. 6 (1) lit. f GDPR from the legitimate interest in the above-mentioned purposes.
The data collected by you in this way will be pseudonymised by technical means. An assignment of the data to your person is therefore no longer possible. The data will not be stored by you together with other personal data.
You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you, based on Art. 6 (1) f GDPR.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting appropriate technical settings in your internet browser, you can prevent the storage of cookies and transmission of the data contained therein. Already saved cookies can be deleted at any time. We point out, however, that you may not be able to use all the features of this website in full.
The links below will tell you how to manage (and disable) cookies on major browsers:
Chrome browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/en/kb/cookies-allow-and-dispose
Safari: https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-data-sfri11471/mac


Use of Google Analytics
We use the Google Analytics web analytics service provided by Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA, "Google"). Data processing is for the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies that allow you to analyze the use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymisation is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. Your data may be transmitted to the United States. There is an adequacy decision by the European Commission for data transfers to the US. Processing is based on Art. 6 (1) lit. f GDPR from the legitimate interest in the needs-based and targeted design of the website. You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you, based on Art. 6 (1) f GDPR.
You can prevent the storage of cookies by selecting appropriate technical settings of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. You may further prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google by using the browser plug-in available under the following link which you can download and install [https://tools.google.com/dlpage/gaoptout?hl=en]. To prevent Google Analytics tracking across devices, you can set an opt-out cookie. Opt-out cookies prevent future collection of your data when you visit this website. You must opt-out on all systems and devices used to make it work. If you click here, the opt-out cookie will be set: Disable Google Analytics.
For more information about Terms of Use and Privacy, please visit https://www.google.com/analytics/terms/en.html or https://www.google.com/intl/en/policies/.

Using the Remarketing or "Like Audiences" feature of Google Inc.
We use the Remarketing or "Like Audiences" feature of Google Inc. on our website (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). This feature is for the purpose of analyzing visitor behavior and visitor interests.
Google uses cookies to carry out the analysis of the website usage, which forms the basis for the creation of interest-based advertisements. The cookies are used to record site visits and anonymous data on the use of the website. There is no storage of personal data of visitors to the website. If you visit another website on the Google Display Network, you'll see ads that are likely to include previously viewed product and information areas.
If necessary, your data will also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the US.
Processing is based on Art. 6 (1) lit. f GDPR of legitimate interest in targeting visitors to the Website through advertising by showing personalized, interest-based advertising ads to visitors to the Provider's website when visiting other websites on the Google Display Network.
You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you, based on Art. 6 (1) f GDPR.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=en
Alternatively, you may opt out of third-party cookies by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the opt-out information listed there.
For more information about Google Remarketing and its privacy policy, please visit: https://www.google.com/privacy/ads/

Using Google Adwords Conversion Tracking
We use the online advertising program "Google AdWords" on our website and, in this context, conversion tracking (visit evaluation). Google Conversion Tracking is an analytics service provided by Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). When you click on an ad served by Google, a conversion tracking cookie will be placed on your machine. These cookies have a limited validity, contain no personal data and are therefore not for personal identification. If you visit certain pages on our website and the cookie has not expired, Google and we may recognize that you have clicked on the ad and have been redirected to this page. Each Google AdWords customer receives a different cookie. Thus, there is no way that cookies can be tracked through the websites of advertisers.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a conversion tracking tag page. However, we do not receive any information that personally identifies users. Processing is based on Art. 6 (1) lit. f GDPR from the legitimate interest in targeted advertising and the analysis of the impact and efficiency of this advertising.
You have the right, for reasons arising out of your particular situation, to object at any time to this personal data processing based on Art. 6 (1) f GDPR.
You can prevent the storage of cookies by selecting appropriate technical settings of your browser software. We point out, however, that in this case you may not be able to use all the functions of this website in full. You will not be included in the conversion tracking statistics.
You can also opt out of personalized advertising in Google Ads Ads Settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=en In addition, you can disable the use of third-party cookies by turning off the Network Advertising Initiative's opt-out page at https://www.networkadvertising.org/choices/ and implement the further information about the opt-out mentioned there.
For more information and Google's privacy policy, please visit: https://www.google.com/policies/privacy/

Using Facebook Remarketing
We use Facebook's remarketing feature "Custom Audiences" on our website (1601 S. California Ave, Palo Alto, CA 94304, USA, "Facebook").
This function serves the purpose of targeting visitors to the website purposefully with interest-based advertising in the social network Facebook.
For this purpose, the Facebook remarketing tag was implemented on the website. Through this tag, a direct connection to the Facebook servers is made when visiting the website. This will be transmitted to the Facebook server, which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then see personalized, interest-based Facebook ads. Processing is based on Art. 6 (1) lit. f GDPR from the legitimate interest in the above purpose.
You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you, based on Art. 6 (1) f GDPR.
You can disable the remarketing feature "Custom Audiences" here.
For more information on the collection and use of data by Facebook, about your rights in this regard and ways to protect your privacy, please refer to the privacy policy of Facebook at https://www.facebook.com/about/privacy/.

Using Google AdSense
We use the AdSense feature of Google Inc. on our website (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
This function is for the purpose of renting advertising spaces on the website and targeting visitors to the website purposefully with interest-based advertising.
This feature will serve visitors to the provider's website with personalized, interest-based advertising ads from the Google Display Network. Google uses cookies that allow you to analyze the use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google may transfer this information to third parties if required by law or as far as third parties process this data on behalf of Google. Google will never associate your IP address with other Google data.
Processing is based on Art. 6 (1) lit. f GDPR from the legitimate interest in the above purpose.
You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you, based on Art. 6 (1) f GDPR.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=en.
You may also disable the use of third party cookies by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the opt-out information listed there.
You can also prevent the storage of cookies by setting your browser software accordingly; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible.
For more information and Google's privacy policy, please visit: https://www.google.com/policies/technologies/ads/, https://www.google.com/policies/privacy/

Use of social plug-ins with Shariff
We use social networking plugins on our website. To keep control over your data, we use the privacy-protected "Shariff" buttons.
Without your express consent, no links will be made to the servers of the social networks and consequently no data will be transmitted.
"Shariff" is a development of the specialists of the computer magazine c't. It allows for more privacy on the network and replaces the usual "share" buttons on social networks. More information about the Shariff project can be found here: https://www.mediawiki.org/wiki/Extension:Shariff and https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.
If you click on the buttons a pop-up window appears, in which you can log in with your data to the respective provider. Only after this active login by you a direct connection to the social networks is established.
By logging in, you give your consent to the transfer of your data to the respective social media provider. Here are u.a. both your IP address and the information of which of our pages you have visited. If you are connected to one or more of your social network accounts at the same time, the collected information will also be associated with your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The following social networks are integrated by means of the "Shariff" function.
For more information on the scope and purpose of the collection and use of data, as well as your related rights and ways to protect your privacy, see the linked privacy policy of the provider.

Google Inc. Google+ (1600 Amphitheater Parkway, Mountain View, California, 94043 USA) https://www.google.com/intl/de/+/policy/+1button.html

Facebook of Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304, USA) https://www.facebook.com/policy

Instagram of the Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA) https://help.instagram.com/155833707900388

Use of social plug-ins with the "2-click solution"
We use social networking plugins on our website using the "2 click solution". In doing so, no connections to the servers of the social networks will be established without your explicit consent and consequently no data will be transmitted.
The standard plug-in integration creates a link between your computer and the social network providers' servers when you visit the pages of our Web site that contain such a plug-in, and notify the plug-in by notifying your browser the page shown. Both your IP address and the information about which of our pages you have visited are transmitted to the provider server. This applies regardless of whether you are registered or logged in to the social network. Even with non-registered or not logged in users will be transmitted. If you are also logged in the social network Facebook, this information will be assigned to your personal user account. When using the plug-in functions (for example, by clicking the button), this information is also assigned to your user account, which you can only prevent by logging out before using the plug-in. In order to keep control over your data, we have decided to deactivate the corresponding button first. You will recognize this by the grayed out button. Without your express consent - in the form of activation of the button - no link to the server of the social network will be established and consequently no data will be transmitted.
Only when you activate the button, the button becomes active (highlighted in color) and a direct connection to the servers of the social network is established.
By activating you give your consent to the transmission of your data to the respective provider of the social network. Here are u.a. both your IP address and the information of which of our pages you have visited. If you are connected to one or more of your social network accounts at the same time, the collected information will also be associated with your corresponding profiles. You can only prevent this mapping by logging out of the social networks before visiting our website and before activating the buttons from your user accounts.
The following social networks are integrated by means of the "2 click function". For more information on the scope and purpose of the collection and use of data, as well as your related rights and ways to protect your privacy, see the linked privacy policy of the provider.

Google Inc. Google+ (1600 Amphitheater Parkway, Mountain View, California, 94043 USA) https://www.google.com/intl/de/+/policy/+1button.html

Facebook of Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304, USA) https://www.facebook.com/policy

Instagram of the Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA) https://help.instagram.com/155833707900388

Use of Facebook plug-ins
This website uses the plug-ins of the facebook.com social network operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). When you visit any page of our site that has such a plug-in, it will connect to the Facebook servers and display the plug-in by notifying your browser on the page. This will be transmitted to the Facebook server, which of our pages you have visited. If you are logged in as a member of Facebook, Facebook assigns this information to your personal Facebook user account. When using the plug-in functions (for example, clicking the "Like" button, submitting a comment), this information is also assigned to your Facebook account, which you can only prevent by logging out before using the plug-in.
If you do not want Facebook to associate the collected information directly with your Facebook profile, you must either log out of Facebook before visiting our website or block the loading of the Facebook plug-ins on our pages by using a "Facebook Blocker" ,
For more information on the collection and use of data by Facebook, about your rights in this regard and ways to protect your privacy, please refer to the privacy policy of Facebook: https://www.facebook.com/policy

Use of the Google "+1" button
This website uses the "+1" button on Google Inc.'s Google Plus, 1600 Amphitheater Parkway, Mountain View, California, 94043 USA ("Google") social network. When you visit a page labeled "+1" on our website, it will connect to Google's servers in the US and display the button on the page by notifying your browser. Here, both your IP address and the information of which of our pages you have visited, sent to the Google server. This applies regardless of whether you are registered or logged in to Google Plus. Even with non-registered or not logged in users will be transmitted. The "+1" button is not used to track your visits to the Internet. Google does not permanently log your browsing history when displaying a "+1" button and does not otherwise evaluate your visit to a page with a "+1" button. Google stores about two weeks of data about your visit for system maintenance and troubleshooting purposes. However, this data is not structured according to individual profiles, usernames or URLs and will not be forwarded to us. Additionally, if you are a member of Google Plus and you log in to Google Plus at the time you use the plug-in, the information you collect about your page visit will be linked to your Google Plus account and shared with other users. Also in the case of interactions that are possible with the various Google plug-ins, the information about you will be collected, transmitted to Google and stored. For an overview of the different types of Google Plug-ins, please visit https://developers.google.com/+/web/

If you've made your profile public in Google Plus's settings, Google may use your "+1" as a reference along with your profile name and photo in Google services, such as in search results or in your Google profile, or other places on websites and advertisements on the Internet. If you do not want Google to map the collected information directly to your Google Plus profile, you'll need to log out of Google Plus before visiting our website.
For more information about Google's collection and use of data, your rights, and ways to protect your privacy, see the Google Privacy Policy: www.google.com/intl/en/+/policy/+1button.html.

You also have the option to prevent Google plug-ins from being loaded by installing add-ons in your browser.

Use of Instagram plug-ins
This website uses plug-ins from the Instagram online service operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram").
When you visit any page of our site that has such a plug-in, it will connect to the Instagram servers and display the plug-in by notifying your browser on the page. This will send to the Instagram server both your IP address and the information on which of our pages you have visited.
If you are logged in to Instagram, Instagram assigns this information to your personal user account. Using the plug-in features (such as clicking the "Instagram" button) also associates this information with your Instagram account, which you can only prevent by logging out before using the plug-in.
If you do not want Instagram to map the collected information directly to your Instagram account, you must either log out of Instagram before visiting our website, or log in using the add-on, such as the script blocker "NoScript" (noscript. net), block your browser from loading the Instagram plug-in on our website.
For more information about how Instagram collects and uses your data, your rights and how to protect your privacy, see the Instagram Privacy Policy: https://help.instagram.com/155833707900388

Use of YouTube
We use the YouTube LLC Embedding feature on our website. (901 Cherry Ave., San Bruno, CA 94066, USA, "YouTube").
YouTube is an affiliate of Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
The feature displays videos deposited with YouTube in an iframe on the website. The option "Extended Privacy Mode" is activated. As a result, YouTube does not store information about visitors to the site. Only when you watch a video will information be transmitted to and stored on YouTube.
For more information about the collection and use of data by YouTube and Google, your rights, and ways to protect your privacy, see the YouTube Privacy Policy (https://www.youtube.com/t/privacy).
 
Using Google Maps
We use Google Inc.'s Embed Google Maps feature on our website (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
The feature allows the visual display of geographic information and interactive maps.
In doing so, Google also collects, processes and uses data from the visitors to the pages in which GoogleMaps maps are integrated. For more information about Google's collection and use of data, please see the Google Privacy Policy at https://www.google.com/privacypolicy.html. There you can also change your settings in the privacy center so that you can manage and protect your data processed by Google.
If necessary, your data will also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the US.
You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you, based on Art. 6 (1) f GDPR.
To do this, you must turn off the JavaScript application in your browser. We point out, however, that in this case you may not be able to use all functions of this website, such as the interactive map display, in full.
 
Duration of storage
After completion of the contract, the data are initially stored for the duration of the warranty period, then taking into account statutory, especially tax and commercial retention periods and then deleted after the deadline, unless you have agreed to further processing and use.

Rights of the person concerned
You are entitled to the following rights under Art. 15 to 20 GDPR if the legal prerequisites are met: Right to information, to correction, to cancellation, to limitation of processing, to data portability.
In addition, according to Art. 21 (1) GDPR, you are entitled to a right of objection to the processing based on Art. 6 (1) of the GDPR and to processing for the purpose of direct mail.

Contact us on request. The contact details can be found in our imprint.

Right of appeal to the supervisory authority
According to Art. 77 GDPR you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not legal.

last update: 24th of May 2018

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